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ACTIVATED SALES MANAGEMENT COMPANY SUPPLIER OVERVIEW

WE OFFER

customized training and development courses for the U.S. beverage alcoholnetwork.

OUR FOCUS

is on supplier salespeople,managing those sales people and their distributors.

EMPLOYMENT OF OUR SERVICES

will result in better trained salespeople who possess better prospecting,selling and improved revenue generation. Managers of sales people will improve their skills in motivating, measuring and aligning their work and the work of their sales team.

Training sales people is more than onboarding at hire and teaching new technologies as they come online at the company. Training is for all salespeople regardless of experience.

The Activated Sales Management courses are rooted in the current activities of the salesperson or manager. Participants are told of course work, assigned pre- and post-meeting activities related to their actual work. This means that the trainee is coming to a course that will help them do their job more effectively.

Most suppliers ask their market managers to maintain distribution, sell new distribution and improve merchandising. The success failure ratio is graded on a curve. The ranking threshold will not be very high if the majority of the market managers are not highly trained and the actual results may not even be sustainable.

SUPPLIER PERSONNEL

A. The basic principles of selling a product or service

B. Evaluating retail stores for selling opportunities

C. Elements of pricing and selling feature pricing

D. Evaluating on premise accounts for selling opportunities

E. Techniques for converting cold calls to warm calls

F. Appreciation of the various cultures and business concerns of the decision makers

G. Successful work habits for work days and individual sales calls

DISTRIBUTOR MANAGEMENT

A. Understanding different motivational profiles of clients of various executive positions

B. Techniques for effective training and direction during sales calls and sales meetings

C. Developing meeting agendas and meeting preparation that improve performance

D. Setting objectives for the distributor with distributor buy in

E. Creating market profiles on distributors, resellers and unique market considerations